PressPage showcases: releases & newsrooms

PressPage is the platform for the modern day press release, also called a social media release. The core of the social media release is not only text, but also relevant web content such as video, links, podcasts, and other relevant downloads that make the story complete.

How does it work?>Showcase

PressPage - HP eSmiles

PR firm Edelman and HP worked together on a project for the Dutch Ronald McDonald Childrens Foundation. The objective was to generate as many positive messages as possible for the Ronald McDonald House's living room (a place where parents of terminally ill children periodically reside). By means of integrating a social media release in the project, the campaign managed to gain momentum as it spread virally and socially.

PressPage - Asics

Asics made use of PressPage's social media release in three different languages when it opened its Flagship Store in Amsterdam. By using a custom header and a lot of visual content (video and photo's) a lively and action packed message was created. The social media release was made by the Amsterdam based PR firm exPRtease.

PressPage - Hornbach

The first DIY chain to pack a complete social media release newsroom. The newsroom and social media releases seamlessly integrate into the company's own existing corporate website. The newsroom can be directly accessed from the website's homepage through the press (pers) tab. The newsroom is managed by PR firm Van Hulzen.

PressPage - Demak'Up

Amsterdam based PR firm The Gardeners used a social media campaign for introducing the Demak'Up's new Cotton Science product line. The social media release was geared towards Dutch beauty bloggers and contained product information such as a factsheet and usage tips. Based on a client request, it was the first time we introduced the opacity option for the text boxes; soon after that it was a standard PressPage functionality for all users.

PressPage - Nederland Schoon

PressPage is used intensively in the communication strategy of the Nederland Schoon (clean Netherlands) Foundation. The newsroom and social media releases are seamlessly integrated into the website and directly accessible from the homepage. PR firm Van Hulzen is responsible for the strategy, social media release content, and newsroom management.

PressPage - Moneyou

A strong social media release campaign was used fir the introduction of the Moneyou Iphone application. The social media release integrated for the first time ever of the new vertical HD video format published by Vimeo. The Moneyou social media newsroom is managed by PR firm Coopr.